LEBANON'S POWERFUL CREATIVE SCENE

with Joe Arida

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In light of recent turmoil, Beirut’s creative energy breaks through the dark cracks and unveils a city full of vibrancy, art, and richness. Joe Arida is the owner of La Terre Est Folle, Beirut’s leading streetwear brand. Translating to "The World Is Mad", his brand captures the beauty and creativity that Beirut has to offer by partnering with local artists on the designs. In this episode, Joe talks about the political conflict in Lebanon, Beirut’s effervescent art scene, and the striking similarities between Beirut and Beverley Hills. Check out La Terre Est Folle and Joe’s Instagram (joearidax)!